Classic misconceptions: SEO rankings
TweetOne of the most common misconception of internet users is that organic (or natural) search engine rankings, (the rank of a website when making a search), are influenced by the number of visitors...
View ArticleGoogle introduces social media in it’s core search
TweetNews that search giant Google is going to introduce social media elements, such as voting search results for specific queries and approving or disapproving them in order to modify their own search...
View ArticleIs BritishAirways.com spamming Google?
TweetIt seems that BA has acquired some strange SEO habits. Such one is that they hide the text displayed within Flash files on the site. One could argue that the text is contained in the visual file...
View ArticleMSN adCenter not on No1 spot on its own search engine
TweetIt is a little comical that MSN adCenter fails to rank in position number 1 for the term MSN adCenter. Maybe it goes to show… …the state of the search engine when it comes to page scoring and SEO....
View ArticleTo www or not to www?
TweetThe web evolves and changes very rapidly. A change in which people have been resistant to is the change from www to non-www domain names such as http://www.example.com to http://example.com. In...
View ArticleSEO for Travel or Travel SEO?
TweetSEO has widely accepted principles across all industries. However with search engines becoming more sophisticated each sector is developing certain characteristics. The Travel sector is a...
View ArticleAdvanced SEO: The long-term investment
TweetThere is a growing notion that SEO is a seasonal process, affected by a company’s sales cycle and that short bursts of activity or heavy investment can yield similar results to that of a PPC or...
View ArticleTelephone sales – SEO & PPC Call tracking
TweetFor small and medium-size businesses that are dependent on their telephone activity to generate revenue there are no excuses for not tracking the calls. When you engage in online marketing through...
View ArticleGoogle’s own No1 generic rankings in Google Search
TweetWith Google services expanding I thought it would be a useful insight to list keywords that Google dominates with number 1 positions, both SEO and PPC in it’s own results (for maximum impact try...
View ArticleOnline marketing for Health Care
TweetInternet marketing works across many industries but it is particularly successful for health care sites, including doctors practices, cosmetic surgery centres, beauty treatments and many more. The...
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